While banner impressions and click-throughs have always been the metrics by which success has been measured in web advertising, our focus has been on making sure that the branding and messaging is consistent and reinforces the marketing effort first. Some live banner links are available below.
Client: TLD Registry | Project: Domain Name Registry Weibo Social Media Banners | Role: Designer I 2013
Developed a package of web and social media ad banners for Weibo and other China relevant sites. Media placement is varied and typically turns on a dime to make media insertions deadlines for deliverables to China from the United States.
Client: AMD | Project: AMD K6-2 Pre-rollout Ad Banners | Role: Designer & Copywriter I 1997
Working in the Bay Area and specializing in all things interactive in the late nineties, we developed hundreds of banners of all shapes, sizes and features for AMD and other technology clients. To view these banners live, click here.
Client: AMD | Project: AMD K6 “True Genius” Ad Banners | Role: Designer & Copywriter I 1996
Working with assets from a series of AMD TV spots, we produced dozens of web banners. The challenge? Well, developing beautiful animated banners to meet tough media insertions. 10k file limits giving you 2 frames to get your message out!
Client: Kingston Memory | Project: Various Memory Web Banners | Role: Designer & Copywriter I 1995-1997
Back in the nineties, top-tier media banner placement was a challenge of fitting a lot of messaging into very small kilobyte limits. Graphics optimization and getting creative with copy was king. In many instances it still is… check these out.
Client: Kingston Memory | Project: Kingston/Microsoft Banner Ads | Role: Designer & Copywriter I 1995-1997
Co-branded media projects are always a fascinating exploration into the art of negotiating way too many cooks in the kitchen! As interactive producer your a creative and a liaison to clients with the task of getting clients to the finish line.
Client: WebRamp | Project: Stealing Campaign | Role: Designer & Copywriter I 1996-1997
A fun premise generated by the ad campaign, we got the opportunity to explore (play really) a lot of different angles to the “stealing” or “cheating” the internet theme. Here are a few live banners.
Client: Fujifilm Data Storage | Project: Break Free Banner Campaign | Role: Designer & Copywriter I 2004 - 2015
As a creative you get used to working in tight situations with limited resources and space to meet client expectations. With the Fujifilm account, we took that idea and ran with it in relation to our clients “Break Free” Ad campaign.
Client: Various Clients | Projects: Web Banner Advertising | Role: Designer & Copywriter I 1995-1997
Banner advertising is just another facet of a clients overall marketing portfolio. We work with every client to find the right mix of media opportunities that make sense to their audiences and their marketing and media budgets.
© 2015 Lamoraga Communications | 4088 Jefferson Street, Riverside California 92504 | p: 951.977.8483 m: 626.592.0515